A Meal Fit for a King… of Rap.

Stormzy has always done things his own way, and now he’s making history as the first UK celebrity to have his favourite McDonald’s order turned into a meal for customers to enjoy.

To bring this iconic collaboration to life, McDonald’s teamed up with Leo Burnett and Prodigious — and there was only one man for the job of capturing it all: Will Douglas. Shot alongside the newly released TVC, Will’s work brings Stormzy’s unique style and energy to this campaign, making it a moment to remember.

Credits

Client - McDonald’s
Advertising Agency - Leo Burnett
Executive Creative Directors - James Millers, Andrew Long
Creatives - Gina Ramsden, Freya Purnell
Senior Producer - Nicole Hathaway
Photographer - Will Douglas
Agent - Madeliene Penny
Exec Producer - Kay Edwards
Food Stylist - Elaine Ngan
Lighting and Digi - Sam Court
Lighting Assistant - Abdullahi Ali Aden
Assistant - Oscar Skinner
Lighting - Gripvan