The warmth, humanity, light, and personality Matt Russell brings to his work were exactly the qualities Etsy wanted at the centre of their new digital campaign. Get ready to meet your maker, you might say.

Credits:

Client - Etsy

Photographer - Matt Russell
Creative lead - Laura Jane
Set & Prop Stylist - Nicole Staake
Wardrobe Stylist - Katie Long⁠
Producer - Nadia Lachance
Lighting - Patricia López
Digi - Julia Bahlsen
⁠
Models:⁠
Honey⁠
Kelsey⁠
Gee Fraish⁠
Anna Greene